Privacy Policy

YOUR PERSONAL INFORMATION AND HOW WE USE IT

We collect, use and store your personal data to ensure that we can provide you with various services and offer you a personalised experience online and in our shop. This may be done on our site or through other means. We will keep your personal data confidential at all times and only collect, use and store it in accordance with this Privacy Policy.

COLLECTION AND USE OF YOUR PERSONAL DATA

We collect various levels of your personal data on our site. As a guest, we will not collect or use any personal data from you, but you may not be able to use all features available to registered users. When you register or place an order, we collect only what is necessary to fulfil your request: your name, contact details, and payment information. We use this data to process your orders, manage payments and deliveries, respond to your enquiries, maintain your account, and send you service-related communications. We process your data on the basis of contract performance, legitimate interest, legal obligation, or your consent, depending on the purpose.

Alma Nueva will send you special offers and promotions by email, post, or SMS when you are an existing customer or where you have consented as a new customer. If you do not want to receive marketing communications, you can unsubscribe at any time using the link in any email we send. To opt out of postal or SMS communications, please contact us at info@byalmanueva.com.

SHARING YOUR DATA AND RELATIONSHIP WITH SHOPIFY

Our store is hosted by Shopify, which processes personal information to provide and improve our services. Information you submit may be shared with Shopify and with service providers who support our operations, including payment processors, logistics partners, and hosting providers. We may also share data with marketing partners where you have consented, or when required by law. To learn more about how Shopify handles your data, visit shopify.com/legal/privacy.

COOKIES AND THIRD-PARTY TOOLS

We use cookies and tools such as Meta (Facebook, Instagram) and Google for analytics and personalised advertising. These tools collect information about your browsing behaviour to improve your experience and show you relevant content. You can manage your cookie preferences through your browser settings.

YOUR RIGHTS

Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal data, to object to or restrict certain processing, and to withdraw your consent at any time. If you reside in the UK or the European Economic Area, you also have the right to lodge a complaint with your local data protection authority. To exercise any of these rights, please contact us at info@byalmanueva.com.

SECURITY, RETENTION AND INTERNATIONAL TRANSFERS

We take reasonable measures to protect your personal data against unauthorised access or misuse. We retain your data for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Your data may be transferred and processed outside your country of residence. Where this involves transfers outside the EEA or UK, we rely on recognised mechanisms such as Standard Contractual Clauses to ensure your data remains protected.

CHILDREN'S DATA AND THIRD-PARTY LINKS

Our services are not intended for children under the age of majority in their jurisdiction. We do not knowingly collect data from minors. Our site may contain links to third-party websites whose privacy practices we do not control. We encourage you to review their policies before sharing any personal information.

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. The version published on this page is always the current version.

CONTACT

For any questions about this Privacy Policy or to exercise your rights, please contact us at info@byalmanueva.com or write to us at Wormerplein 93, Purmerend, 1442 CD, Netherlands.